FOCUS ON DATA COLLECTION TECHNOLOGIES
We may use certain Data Collection Technologies on our Websites, includingCookies. Cookies are small text files placed in your computer browser or other web-accessing device directories to store your information about your use of the Websites and your activities online (collectively, “Cookies”). A Cookie will typically contain the name of the domain (internet location) from which the Cookie has come, the “lifetime” of the Cookie (i.e. when does it expire), and a value, usually a randomly generated unique number. To find out more about Cookies, including how to see what Cookies have been set on your device and how to manage and delete them, visit www.allaboutcookies.org.
We use first-party, session, and persistent cookies, as described below:
- First-party cookies – cookies set by the website displayed in the browser window – identified by the domain name in the address bar of the browser window.
- Session cookies – cookies that expire at the end of a browser session, starting with the time when a user opens the browser window, and finishing when the user exits the browser.
- Persistent cookies – cookies that ‘persist’ (are stored) in the device after the end of a browser session and therefore can allow the preferences or actions of the user to be remembered when they return to the Website.
These cookies allow us to distinguish you from other users of our Websites, and to enhance this Website and your experience when you browse this Website. We use cookies on this website to:
- direct users to the relevant sections on the Website;
- make sure the website has a consistent look across different browsers and devices;
- enable complex areas of the Website to function; and track aggregated statistics about visits to the Website to help us improve Website performance.
These are the specific cookies we use on this Website, with information on how they function:
Adobe Analytics
1. Tracking code that does not collect personally identifiable information. Counts arrivals to the home page. Expires at the end of the browsing session. 2. Tracking code that does not collect personally identifiable information. Gradually collects visits to the website through this Adobe Analytics identification. Does not expire. 3. Tracking code that does not collect personally identifiable information. Counts the pages visited during the browsing session. Expires at the end of the browsing session. 4. Tracking code that does not collect personally identifiable information. Counts the number of sessions from this Adobe Analytics identification. Does not expire. 5. Tracking code that does not collect personally identifiable information. Collects inbound references. Expires at the end of the browsing session. 6. Tracking code that does not collect personally identifiable information. Sends the visitor’s history and actions to the report generator. Does not expire. 7. Tracking code that does not collect personally identifiable information. Sends the visitor’s history and actions to the report generator. Expires at the end of the browsing session.
Adobe Experience Manager (AEM) platform
1. Standard session cookie, no personally identifiable information. Does not expire. 2. Standard session cookie, no personally identifiable information. Expires at the end of the browsing session. 3. Identification of the generic system.
Google Analytics
Tracking code does not collect personally identifiable information, but establishes anonymous identification to differentiate new visitors from returning ones, along with other information. Does not expire.
Pingdom website monitoring service
Service which provides anonymous monitoring of a website to guarantee that the website is active and functioning, without collecting any personally identifiable information.
- We only use first-party cookies or cookies that function as first-party cookies.
- We do not allow other websites or third parties to use our cookies for their own purposes or to use their own cookies on your computer when you visit our website.
Most Web browsers allow control of cookies through the browser settings. You can set your browser to notify you when you receive a cookie, which will enable you to decide if you want to accept it or not. However, if you do not accept a cookie, certain elements of the website may not function correctly or completely.
To find out more about cookies, including how to see what cookies have been set and how to the delete them, visit www.allaboutcookies.org.
Internet tags. Occasionally, we may use Internet tags (also known as web beacons, action tags, single-pixel GIFs, clear GIFs, invisible GIFs and 1-by-1 GIFs) on certain web pages or in emails we send to you. We use this technology to measure the registered user’s responses to our Websites, including how many times a page is opened and which information is consulted, as well as to measure the use of this page. We may use tags to help determine which email messages sent by us were opened and whether a message was acted upon.
Social plugins. We may use social plugins (e.g., the Facebook “Like” button) to enable you to easily share information with others. When you visit our Website, the operator of the social plugin may be able to place a cookie on your computer, enabling that operator to recognize individuals who have previously visited our Website. If you have previously logged into the associated social media website (e.g., Facebook) before browsing on our Website, the social plugin allows that social media website to receive information about your visit to certain pages on our Website. The social plugin may collect this information for any visitors who have logged into social networks, whether they specifically interact with the plugin on our Websites (e.g., by clicking “Like” or “Share”) or not. The social plugin may also allow the social media website to share information about your activities on our Websites with other users of their social media website. For further details about the information shared via a social media plugin, you should refer to that social media site’s privacy statement.
Google Analytics This Website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses Cookies. The information generated by the Cookie about your use of this Website is generally transferred to a Google server in the United States and stored there. Because we have activated “internet protocol anonymization” on this Website, Google shortens your IP address at a point within the European Economic Area before transfer to the United States. This means that the full IP address will only be transferred to Google in the United States only in exceptional circumstances for shortening there. Google will use the received information to evaluate your use of this Website for Biogen, to compile reports on website activity, and to provide other services related to website usage and internet usage. The IP address provided by your browser as part of Google Analytics will not be merged with any other Google data.